Expert panel critiques the 500 Days of Summer poster
The bright and “Summery” poster for 500 Days of Summer was on the judging block in front a panel of experts recently.
“You have one second” to capture a viewer, says Jeffrey Bacon, an advisory board member for Hollywood’s Key Art Awards. “One second with no sound, no movement, no dialogue — it’s one of the most challenging ways of advertising.”
See what Andrew Percival, the designer of the 500 Days of Summer poster, and the other experts had to say about their “one second” in The Washington Post (via projo.com).
Your turn: What’s first to pop into your mind when viewing the 500 Days of Summer poster?

I’d love to ask Andrew where all the photos of Zooey came from… screen captures? Promo photos? Can I have access to this secret database of photos ;)
Marc on May 28, 2009